We’re proud to have such an incredible pool of creators in the Fullscreen network. As we grow our family, we’ve noticed that no one knows quite how to identify amazing YouTube talent the way fellow YouTubers do.
To continue thanking our creators for sharing Fullscreen with other talented creators, we’ve updated our easy-to-use referral system so our creators can be rewarded for bringing others to our network.
Simply find “Refer-A-Friend” in the Settings menu of your Dashboard and you’ll be supplied with a referral link that you can share across your social media, YouTube page and any other personal outreach. When a new channel discovers Fullscreen through your referral link and connects with the network, you are rewarded with a referral bonus according to this chart:
To streamline our channel application experience, we have launched a new apply page that allows users to see a channel partnership agreement directly through the application. We’re very serious about full transparency, and as such, this new page allows creators to fully understand Fullscreen’s channel partnership terms before engaging with the network.
We’re excited to welcome new Fullscreeners into the family. Thanks to our existing creators for spreading the Fullscreen love, and we hope everyone enjoys the new onboarding experience!
The key to building an innovative, next-generation media company is picking an all-star team of talented entrepreneurs. I knew when I first met Tim that he captured exactly what I look for in a teammate. As an entrepreneur and scientist with over 20 years of experience, Tim demonstrated a deep passion for both technology and the arts. And most importantly, he shares our same love for video.
I’m very excited to announce Tim Mohn as our new senior vice president of engineering where he will be pushing Fullscreen’s technological innovation to the next level. He co-created and launched the HBO GO app, co-founded MedNet Systems and served as vice president of technology for NBCUniversal and Comcast. His work has been featured in top media outlets such as New York Times, Wall Street Journal and WIRED and has been honored with numerous industry awards. Give Tim a warm welcome to the team via Twitter at @m3thdman.
In his own words…
Q: What has been your favorite project so far?
A: Probably would have to be at Pratt Institute in the Digital Arts Research Laboratory. As the founding director, I worked closely with the President and Provost of the Institute to build out a research program focusing on the intersection of the arts, science and technology. Empowering undergraduate students to be limitlessly creative and constantly push boundaries with a very small investment of money and time was truly eye-opening. It reshaped my view of education and creativity.
A close second would be the HBO GO app. It was amazing to work with so many incredibly talented people to co-create what I would consider the bar for Internet TV as a product. And seeing the user impact at such a scale is just awesome.
What attracted you to Fullscreen’s team?
The entire team. From the leadership to the engineering team. And the vision put forward by George to help build the media company of the future that is equal parts technology and content.
That vision is incredibly inspiring to me and is a very natural extension of what I have been working on the past several years. I was thrilled to find people who shared my view of media going forward. And everyone here is incredibly talented and amazing.
What plans do you have for Fullscreen?
Many. You’ll certainly see in due time.
What do you look for when you hire tech talent?
Super smart, passionate people who have a diverse background. And they need to be amazing coders and engineers as well.
What’s your favorite YouTube video?
By far, anything from Hennessy Youngman.
We at Fullscreen are extremely passionate when it comes to all things tech and video. Our engineering team loves building better experiences for digital video creators every day and hacking on new initiatives and passion projects into the night. At Fullscreen we HAVE to have the latest, cutting-edge products. We host monthly hack days in the office to sharpen our creativity and coding chops. We never stop innovating better ways to do everything.
So it’s not surprising that when Google released Google Glass, their foray into wearable technology, our immediate thought was, “How can we build a seamless experience for YouTubers to capture and share life’s moments?”
Introducing Fullscreen BEAM, the first YouTube app for Google Glass.
With Fullscreen BEAM, simply record a video with Google Glass then use Fullscreen BEAM to upload it onto your YouTube channel. You can also choose to upload your video privately, or automatically share the video on Twitter. Visit http://beam.fullscreen.net to register the app and get started.
We’re always looking for driven and passionate engineers, designers and product managers to join our team. If you’re interested in joining our mission of building the future of video, check out our job openings here.
I’m extremely fortunate to work with some of the most talented people on the planet. From the inspiring creators in the Fullscreen network to the cutting-edge media companies obsessed with creating the next big thing, I love innovating the future of entertainment with like-minded people.
That is why I’m pleased to announce Fullscreen will be teaming up with Ryan Seacrest Productions (RSP) to develop new content opportunities for YouTube and beyond. This exciting partnership leverages Fullscreen’s diverse global talent network and RSP’s expertise in producing world-class digital, unscripted and scripted entertainment.
RSP knows a thing or two about creating addicting water-cooler conversation shows. Ryan’s production shingle led by CEO Adam Sher is the mastermind behind E! hit series Keeping Up with the Kardashians, the Emmy-winning reality series Jamie Oliver’s Food Revolution. RSP is currently in production on Shahs of Sunset for Bravo, The Wanted Life for E!, and Montecito for A+E. The company is also venturing into the scripted world too with its first pilot Mixology which is in contention at ABC and two movies in development at Universal and Paramount. And we all know Ryan is quite the host, too.
Here at Fullscreen, we’re committed to innovating solutions that help our musicians grow their music careers on YouTube. We recently announced an exciting licensing deal with Universal Music Publishing Group allowing FAM (“Fullscreen Artist Mix”) artists to legally cover and monetize today’s hottest songs while fully respecting and compensating the original songwriters.
Today I’m happy to announce the product launch of the new FAM experience giving musicians immediate access to one of the world’s largest music catalogues. FAM artists simply need to log in to the Fullscreen dashboard, click the FAM tab at the top of the page and begin choosing from hit songs like Bruno Mars’ “When I Was Your Man” and Justin Bieber’s “Beauty and a Beat”. Use the FAM experience to upload your cover video and start earning revenue.
We hope you enjoy the new FAM experience as much as we enjoyed building it! Make sure to tweet us your latest music videos at @FAM_music and CC me at @drewbaumann. We can’t wait to see what you will produce and we love sharing inspiring videos from artists that mix their unique personality and sound into popular songs. Case in point, here’s an awesome rendition of Justin Timberlake’s “Suit & Tie” by FAM artist Max Schneider.
For specific questions regarding the new FAM experience, feel free to contact us at FAM@fullscreen.net. If you are a musician interested in applying for the FAM network, visit http://apply.fullscreen.net/FAM.
Hi, I’m Aaron, the lead engineer of Fullscreen’s Gorilla product. We created Gorilla to give our creators exclusive sponsorship opportunities to earn extra revenue by including brand messages in their videos. Gorilla is an innovative ad solution that allows brands to scale their message across a demographically-targeted slice of Fullscreen’s massive creator network.
I’m excited to announce the beta launch of Gorilla’s new geo-targeting feature that gives our creators more opportunities to make money and our advertisers more targeting options.
Traditionally, we’ve paid creators based on the total view count of their videos. Starting today, brands can choose in which countries they want to pay for audience views. This option comes in addition to our existing demo-targeting capabilities, including age, gender and specific content verticals.
To see current Gorilla campaigns, creators can sign into the Dashboard and select the Gorilla tab. Once they click a specific campaign, they will see from which countries they can monetize views. See the “Payable View Locations” area in the campaign description.
This is also good news for our creators. By offering brands the ability to geo-target audiences, we can now offer Gorilla campaigns to our international creators who haven’t always been eligible for campaigns in the past. And since brands are paying for only the most valuable views, these views are going to provide creators even higher CPMs.
In order to offer this feature, we’ve started using YouTube’s Insight data to get a breakdown of view counts for videos. These feeds give us detailed information about our creators’ video views, but they are only updated once per day and offer data up to the previous day. We’re displaying the time Gorilla earnings were last updated alongside the earnings to help make this clear.
Because of Gorilla, thousands of creators have earned a total of hundreds of thousands of dollars. We love building products that empower our creators and brands, and we hope you enjoy this new feature.
Check out the video below for one of our favorite Gorilla campaigns that BlackNerdComedy produced with LOUD.
Over the years, YouTube creators have showcased a huge spectrum of content, from viral moments captured by webcams to intricately scripted web series and beautiful music videos. Among the millions of entertainers, some stand out and manage to shock their audience with every upload. They aggressively push the boundaries and redefine what independent creators are capable of producing. They turn cynics into believers.
Devin Graham, known as Devin Super Tramp, is that rare creator who’s built his channel by crafting an extraordinaryvisualpersonality. You instantly know when you watch one of his videos that it’s a Devin Super Tramp production. That’s extremely special.
It all started when he was a little kid. Devin would borrow his parents’ cameras and be determined to nail that one shot no one else could. That resulted in several busted cameras and a newfound appreciation for insurance. He went to film school with ambitions of shooting movies for the big screen. But the more he learned about YouTube, the more he was drawn to the fact that he could build a career working for a massive audience thoroughly engaged and hungry for innovative videos. With that, he uploaded his first video in 2010.
Since then, he’s brought us through deep canyons, epic slam dunks and insane water jet packs. We’ve seen humans being flung into lakes from slingshot slip and slides, enormous paintball wars and mud fights, thrilling simulations of popular games like Assassins Creed, and even a cute puppy Christmas.
I’m thrilled to announce that Devin Super Tramp has joined our Fullscreen family. He is outrageously talented, his energy is infectious and he’s also an all-around great guy. We’re so privileged to work with Devin and join him on his journey as an independent filmmaker.
Check out his biggest video yet of a 400-foot rope swinging through deep snowy canyons. Trust me, you’ll want to watch this one in 1080p and fullscreen it.
Every day, artists spend countless hours devoted to their instruments, cameras and computer screens, composing original melodies to share with the world. Thanks to the YouTube partner program, these creators have been able to monetize their original work.
In addition to composing original music, many musicians also “cover” songs on YouTube. They reimagine songs originally written by another songwriter and creatively rework them in their unique style. Despite the hard work put in producing the video and the success of the final product, they have historically been unable to monetize from their covers.
I’m thrilled to announce today that Fullscreen and Universal Music Publishing Group (UMPG), the largest music publisher in the world, have reached a landmark deal that allows musicians in the “FAM” (Fullscreen Artist Mix) network to legally monetize any song they cover in UMPG’s enormous library. The deal also ensures that the original songwriter will share in the cover song’s revenue.
This deal recognizes that cover songs are beneficial to both the original songwriters and the artists reinterpreting their material. A fantastic rendition of a popular song playing on Top 40 radio stations can bring millions of views and incredible exposure to emerging artists on YouTube. By the same token, a successful cover by a popular artist on YouTube of a song that has long faded from the Billboard charts can bring back old fans and introduce new ones to the original recording.
In the coming days, artists in our FAM network will be receiving more information on how the process of uploading new covers—and monetizing existing ones—will work. If you’re an artist outside of FAM looking to monetize your covers, I encourage you to apply to become a partner to learn more.
Our FAM network has more than 700 incredibly talented musicians who are extremely passionate about sharing their music with the world. Armed with the ability to properly monetize their work, this passion becomes something greater than a fun pastime; it becomes a dream career.
I applaud our artists for the powerful and inspiring content they continue to create. You delight hundreds of millions of fans all around the world, and we are so honored to be part of your amazing journey.
Two years ago today, right after moving to Los Angeles, I opened up a laptop in my empty apartment and incorporated “Fullscreen, Inc.” as a California company. The following two years turned out to be the most rewarding years of my life.
I first fell in love with video when I was in elementary school. My friends and I saved up enough money to purchase a toy camcorder called the PXL-2000. We must have shot hundreds of videos using the same tape, recording over it time and time again until the quality of the videos became practically unwatchable. One of my friends from the neighborhood was Soung Kang. Soung became the first Fullscreen employee two years ago and is still here today.
George founding Fullscreen on Jan 25, 2011 in his empty apartment.
Looking back, I remember agonizing for weeks over what to name the new startup. I eventually chose the name Fullscreen because I felt it symbolizes growth and maximum potential for online videos. That very notion has remained core to our mission since day one.
Today, with nearly two billion monthly views and over 100 million subscribers, I am proud to say that we have built the largest and most advanced independent YouTube network, brick-by-brick and view-by-view. None of this would be possible without the awesome team here at Fullscreen and the creators and brands in our network. Their passion and dedication for innovation continues to amaze me every day.
It feels good to know that we’re empowering a new creative class to share their work and make a living doing what they love. It is rewarding to help brands act like creators themselves in this always-on, channelized world. I am unbelievably excited about what’s next for our industry.
These are still early days. We envision a global network, accessible on multiple platforms, built on incredible technology and fueled by the creativity of thousands. I am confident that together, we will achieve this vision.
Happy two-year anniversary to our network, staff and friends!
We recently brought Marquese Scott a.k.a. Nonstop into the Fullscreen family and our World of Dance network. You may have seen him with his dance crew RemoteKontrol on “So You Think You Can Dance,” “America’s Got Talent,” “The Ellen Degeneres Show,” NBA commercials and halftime shows, or on his YouTube channel WHZGUD2. Hit him up on his twitter @officialwhzgud and please give him a warm Fullscreen welcome!
Fullscreen: Your Pumped Up Kicks video is at over 76 million views now. Do you still remember the first week the video went viral? What was that like?
Marquese: It was really unbelievable. I knew about viral videos on YouTube but I didn’t know how it would actually happen. That video went more viral than any other dance video. It was really unbelievable. The amount of views we got in that given time…we got like 5 million in a week. It was crazy.
Why did you start putting videos on YouTube?
It started out as a hobby at first to get views so people could see the work that we do. I wasn’t even trying to go viral, I just did it because I love dancing so much. It naturally progressed into getting a following. My first viral video, well it wasn’t that viral, but it was to “Eyes on Fire” called How to Dubstep. That one got like 2 million views. That was what helped Pumped Up Kicks go viral.
When you first started dancing, it all started at a skating rink in Indianapolis.
Yeah, the skating rink was somewhere we always went on the weekends. We’d go to the skating rink at night and at 12 we’d take our skates off, and it’d turn into a party.There was one time a battle was going on in the middle of the rink. Not knowing anything at the time, I tried to imitate the dancing going on.
What kind of music were they playing?
Regular hip hop, rap, whatever was hot on the radio at the time.
Back then there wasn’t YouTube so this was a huge part of your inspiration. Where else did you go to find inspiration from other dancers besides this rink?
Back then, there really weren’t that many dance groups around so I was basically doing it by myself. I didn’t know the people at that rink that I met that night while dancing, so I didn’t hang out with them after that. So I started watching breaking movies and stuff like that, like Breakin’ and Breakin’ 2. I’d watch Michael Jackson on TV and learn from him too.
Now do you watch a lot of dancers on YouTube?
I actually don’t watch that much dancing on YouTube. I like watching viral videos of like cats on skateboards, but I don’t spend too much time watching other dancers unless I’m prepping for a collaboration with somebody. When you watch other dancers too much, you end up looking like other dancers. I want my style to be different from everyone.
Do you need a mirror to practice dancing?
Sometimes I use a mirror but most of the time I don’t because you end up being reliant on it. When you practice without a mirror, you can get more familiar your body and you’re more aware of what you’re doing.
I know you spent some time at the Navy as a navigator on the USS Constellation.
Yes, four years.
How would you describe your experience? Do you feel any of your travels and experiences have influenced your art now?
It influenced my discipline. My experiences influence the whole way I think of life in general, you know. Everything goes into dancing, it’s all a part of you. I was still dancing even when I was in the military.
Who are some of your favorite musicians and what type of music inspires you the most?
The type of music that inspires me the most is R&B because it’s so emotional. It has more feeling than rap and dubstep because dubstep is more like organized sound whereas R&B is about real human emotion that you can feel when you’re dancing to it.
Who are your favorite musicians?
For rap, the hot stuff on the radio like Flo-Rida, and older stuff like Timbaland and Magoo, Ginuwine, Lloyd. For R&B, The Weekend, Miguel, Delilah and underground stuff. For dubstep, I like Butch Clancy, Adventure Club, Skrillex, Zeds Dead.
What does your practice schedule look like?
Right now it’s changed a lot because I’m performing so much, which is good because performing is also practicing. So mostly I’m going out to clubs because there’s nothing quite like loud music. When you’re in your room it’s not the same because the music is not as loud, so I like going to parties and clubs and dancing to the music the DJ plays.
If you could collaborate with any other YouTube, who would it be?
I would like to collaborate with this guy named Swody. He’s another guy that dances dubstep on Youtube well before my video even went viral. At first we were fighting for views, it was him and me. But now I want to do a collaboration with him because I think all the people watching dancing on YouTube would appreciate that.
Any advice for other dancers thinking about putting their stuff on YouTube?
A lot of times people send me their videos and their videos have their bedrooms and kitchens in their background. Videos on YouTube are more visual. People want a complete visual experience. If you’re going to shoot a dance video, go find a location that looks good. You need more than one element in your video besides just dancing.
Any last words?
I’m happy to be with Fullscreen and I’m looking forward to a future with you guys.
Excited to have you with us. Welcome to the family!
This deal recognizes that cover songs are beneficial to both the original songwriters and the artists reinterpreting their material. A fantastic rendition of a popular song playing on Top 40 radio stations can bring millions of views and incredible exposure to emerging artists on YouTube. By the same token, a successful cover by a popular artist on YouTube of a song that has long faded from the Billboard charts can bring back old fans and introduce new ones to the original recording.
